2010 Fall Kick-Off…



"Control the Present, Predict the Future..."

Hello Everyone…

2010 Fall Kick-Off…

        Been a while since I penned a letter (or typed up a newsletter in MS-Word- Read the full newsletter for a couple great offers).  I have been buried in Credit Card Hell.  With the change-over to the new rules from the Credit Card Mafia (or the PCI Security Council made up of the major card associations), there have been many issues crop up on both new and old interfaces on systems from the terminal thru the processor and to the bank as everyone settles into the new rules. We are certifying two more interfaces and will renew our PA-DSS Validation in November. 

 

        Just a reminder – our POS Express v3 product provides you with a PA-DSS Validated solution.  However, to be compliant you must also abide by the CPS Site Implementation Guide.  

        If you are not compliant and there is a breach of credit card data, you, the merchant, are liable for all charges and subject to fines from the PCI Organization.  As you set your clocks back and check the batteries in your smoke detectors, you should also review the CPS Site Implementation Guide and be sure you are compliant.  The Guide is long but the area you need to review for each requirement is under the Implementation Responsibility - Customers & Resellers/Integrators.

        While you are at it, this is a good time to also check that your data is being backed up correctly.  We had another incident this month where someone lost their data because the backup job they set up was failing and they did not know it.

 

     More Customer Offers:

        A couple offers from my friend Andrew Wood at Legendary Marketing:

 

 

FREE Book Download:  Desperately Seeking Members!

 

Andrew just fired over this link to download a free copy of this hilarious e-book. It’s the story of the manager at a private club in trouble and the practical solution he develops to solve the problem of their shrinking membership roster.  I sent several copies of this book out to some of you last year.  If you have not read it yet, here is your chance.  I guarantee you will put a name you know to every character in this book.

 

Claim Your FREE Copy Now!

 

 

 

 

 

 

 

 

 

       Editorial Note: I have personally attended this Boot Camp myself.  In fact, it was so good, I have gone twice.  Many of the marketing tips and ideas I convey are a result of what I have learned from Legendary Marketing books, seminars and the time I have spent one‑on‑one with Andrew Wood (typically on a golf course where among other ideas, we came up with the name of Club Prophet Systems).  Andrew is offering an early registration discount.  Make this a stop on your way to the PGA Merchandise Show this year!  Click on this link to learn more:               

GOLF MARKETING BOOT CAMP

January 24-25, 2011 in Lecanto, Florida

The Proven Marketing Strategies You'll Learn in The Golf Marketing Boot Camp Will Instantly Add at Least $50,000-$250,000 to Your Club's Bottom Line

or

I'll Refund Every Penny, Let You Keep ALL $3,000 Worth of Money Generating Bonus Items….

AND Pay YOU $100 in Cash Right Out of My Wallet for Wasting Your Time!

Early Registration Discount Ends
 October 15th...
Sign Up NOW and Save $1,000 on Your Investment!

 

 

     If there is anything we can help you with, Call Mike Stanovich today at 800-793-1872 or email him at Mike@ClubProphetSystems.com

 

 

 

Until Next Time…

 

Enjoy J

 

If you need anything, let us know.

 

Also, if you would like something specific covered in one of these Lessons, send the request my way.

See all the great tips in our prior newsletters posted on our website under the Lessons from the Pro link. 

 

Thanks


Tom and Rick Robshaw

 

Email

Tom@clubprophetsystems.com

Rick@clubprophetsystems.com